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Retail Benchmarking is an annual critical … Retail Benchmarking is an annual critical inspection of the current retail environment. The aim of a Retail Benchmarking is to highlight areas of excellence and short fallings in customer services and to give retailers the data needed to improve across the board. Objectives of Retail Benchmarking include, but are not limited to:
* Establishing how outlet staff deal with prospective customers inquiring about making a purchase.
* Establishing how outlet staff deal with a customer making an inquiring and raising objections about products and services.
* Establishing whether outlet staff make attempt to up-sell, cross-sell and add on products.
* Establishing whether outlet staff are proficient and enthusiastic in regards to product knowledge.
* Overall customer service and sales performance of each of the outlets. sales performance of each of the outlets.
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Retail Benchmarking is an annual critical … Retail Benchmarking is an annual critical inspection of the current retail environment. The aim of a Retail Benchmarking is to highlight areas of excellence and short fallings in customer services and to give retailers the data needed to improve across the board. Objectives of Retail Benchmarking include, but are not limited to:chmarking include, but are not limited to:
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UAE Retail Benchmarking Study 2009
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