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Die Marktforschungsinstitute Kantar und In … Die Marktforschungsinstitute Kantar und Interbrand ermitteln jährlich die weltweit höchsten Markenwerte und stellen Listen der wertvollsten Marken der Welt zusammen. Interbrand gab erstmals im Jahre 1988 eine Liste der erfolgreichsten Marken heraus. Seit 2000 erscheint jährlich eine aktualisierte Liste der „Best Global Brands“. Millward Brown veröffentlicht seit 2006 jährlich das „BrandZ Top 100 Most Powerful Brands Ranking“.ndZ Top 100 Most Powerful Brands Ranking“.
, The following article lists the most valua … The following article lists the most valuable corporate brands in the world according to different estimates by Kantar Group, Interbrand, Brand Finance and Forbes. Factors that influence brand value are sales, market share, market capitalization, awareness of a brand, products, popularity, image, etc. Readers should note that lists like this, while informative, are somewhat subjective, as no single metric exists for determining valuation for brands.ists for determining valuation for brands.
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The following article lists the most valua … The following article lists the most valuable corporate brands in the world according to different estimates by Kantar Group, Interbrand, Brand Finance and Forbes. Factors that influence brand value are sales, market share, market capitalization, awareness of a brand, products, popularity, image, etc. Readers should note that lists like this, while informative, are somewhat subjective, as no single metric exists for determining valuation for brands.ists for determining valuation for brands.
, Die Marktforschungsinstitute Kantar und In … Die Marktforschungsinstitute Kantar und Interbrand ermitteln jährlich die weltweit höchsten Markenwerte und stellen Listen der wertvollsten Marken der Welt zusammen. Interbrand gab erstmals im Jahre 1988 eine Liste der erfolgreichsten Marken heraus. Seit 2000 erscheint jährlich eine aktualisierte Liste der „Best Global Brands“. Millward Brown veröffentlicht seit 2006 jährlich das „BrandZ Top 100 Most Powerful Brands Ranking“.ndZ Top 100 Most Powerful Brands Ranking“.
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Liste der wertvollsten Marken
, List of most valuable brands
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